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Why MYM

Marketing accountability without the agency handoff

Minding Your Media keeps strategy, execution and measurement connected—so the work stays aligned to qualified leads and revenue.
  • Senior-led
  • Diagnosis before proposal
  • Transparent reporting
Scott Hashisaki, founder of Minding Your Media
Scott Hashisaki · Founder & senior strategist

Founder-led by design

The strategist stays in the room

Scott Hashisaki leads the diagnosis, connects channel decisions to the economics of the business and remains accountable through measurement. AI supports research and production; judgment and approvals stay human.

The difference

Clear ownership from strategy through reporting

These commitments describe how MYM works. They are not substitute performance claims.

  • You work with the practitioner

    The person who reviews your data is the person who builds the plan and stays on the account. There is no handoff to a coordinator after the pitch.

  • Diagnosis before proposal

    Engagements start with an audit, not a package. If the fix is smaller than what you expected to buy, that is what gets recommended.

  • You own everything

    Accounts, data, code, tracking configuration and documentation stay in your name. Leaving is always possible, which keeps the work honest.

  • Reporting to revenue, not activity

    Deliverables are measured in qualified leads, booked work and attributed revenue. Rankings, impressions and task lists are diagnostics.

  • AI for velocity, not for judgment

    Automation and AI reduce production cost and add coverage. Senior review stays on every recommendation and every published output.

  • We will tell you to stop spending

    When a channel is not earning its budget, the recommendation is to cut it — including when that reduces the scope of our own work.

In Scott's words

Watch the MYM video

A short introduction to how Minding Your Media approaches growth work. It loads only when you press play.

If the player does not open, watch on YouTube.

Platform ecosystem

Technology platforms the work runs in

Platforms are tools, not the strategy. MYM plans, buys, builds and measures across the stack below as the engagement requires.

  • Google logoGoogleSearch / SEO / AEO
  • Google Ads logoGoogle AdsAdvertising
  • Google Search Console logoGoogle Search ConsoleSearch / SEO / AEO
  • Bing Webmaster Tools iconBing Webmaster ToolsSearch / SEO / AEO
  • Ahrefs iconAhrefsSearch / SEO / AEO
  • Semrush logoSemrushSearch / SEO / AEO
  • Yext iconYextSearch / SEO / AEO
  • Moz (official site, opens in a new tab)Search / SEO / AEO
  • Microsoft logoMicrosoft AdvertisingAdvertising
  • Meta / Facebook logoMetaAdvertising
  • HubSpot logoHubSpotCRM & Automation
  • Salesforce logoSalesforceCRM & Automation
  • GoHighLevel logoGoHighLevelCRM & Automation
  • Keap logoKeapCRM & Automation
  • Zoho logoZohoCRM & Automation
  • Mailchimp logoMailchimpCRM & Automation
  • Omnisend iconOmnisendCRM & Automation
  • Zapier logoZapierCRM & Automation
  • Adobe Experience League icon representing Adobe MarketoAdobe MarketoCRM & Automation
  • CallRail logoCallRailAnalytics / Attribution
  • WhatConverts logoWhatConvertsAnalytics / Attribution
  • Google Analytics logoGoogle Analytics 4Analytics / Attribution
  • Google Tag Manager logoGoogle Tag ManagerAnalytics / Attribution
  • Looker Studio logoLooker StudioAnalytics / Attribution
  • Microsoft Clarity iconMicrosoft ClarityAnalytics / Attribution
  • Google Cloud logoGoogle CloudWebsites / Infrastructure
  • WordPress logoWordPressWebsites / Infrastructure
  • Adobe logoAdobeAI / Content / Productivity
  • ChatGPT logoOpenAI / ChatGPTAI / Content / Productivity
  • OpenAI mark for DALL-EDALL-EAI / Content / Productivity
  • Claude logoClaudeAI / Content / Productivity
  • ClickUp iconClickUpAI / Content / Productivity
  • Slack iconSlackAI / Content / Productivity
  • Sprout Social iconSprout SocialAI / Content / Productivity
  • Hootsuite logoHootsuiteAI / Content / Productivity
  • Canva iconCanvaAI / Content / Productivity
  • Loom logoLoomAI / Content / Productivity

These are the platforms the work runs in. MYM does not publish partner tiers, badges or certification status on this site unless the current status can be verified.

See the evidence boundary

Experience and results stay separate from the sales story

Browse the approved capability record and the result pages without inflated claims or borrowed credibility.

Growth Audit